Thinking, Fast and Slow -
Thinking, Fast and Slow -

Thinking, Fast and Slow Paperback

By Daniel Kahneman

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Looks at the way our minds work, and how we make decisions. Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? This book enables to you make better decisions at work, at home, and in everything you do.

Product code: 9780141033570

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ISBN 9780141033570
Publisher Penguin Books Ltd
No. Of Pages 512
Dimensions (HxWxD in mm) 198x129x22mm
On Sale Date 10/05/2012

The acclaimed bestseller that will change the way you make decisions In Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think and make choices. One system is fast, intuitive, and emotional; the other is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities - and also the faults and biases - of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behaviour. The importance of properly framing risks, the effects of cognitive biases on how we view others, the dangers of prediction, the right ways to develop skills, the pros and cons of fear and optimism, the difference between our experience and memory of events, the real components of happiness-each of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.